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UHS 4th of July Campaign

Project type

Advertising

Date

2024

Location

Hollywood, FL

The branding for UHS Hardware (a wholesaler to the locksmith industry) was fun, campy, and down to Earth. For the 4th of July Campaign I introduced "Super Locksmith Woman" who could save the day with her super discounts. This campaign resonated well with the locksmith market (approx. 80% male, ages 18 to 65), and produced record-breaking results for 4th of July weekend. Included here are the video, an email blast, and several social posts. Also included in this campaign were Google, Bing, and Facebook/IG ads (not shown).

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